Mr. Clero, is a French national with two decades of experience in the fragrance and cosmetics industry. He is Chief Executive Officer, of Santanol, a leading producer of sustainable sandalwood for products in Perth, Australia.
As the most sought-after Santalum album (Indian sandalwood) trees are indigenous primarily to India, this high demand has led to deforestation thereby fostering an illegal market which has led the tree to being listed as vulnerable to extinction in the wild.
Global investment firm KKR partnered with Santanol to address the issue of the deforestation of native sandalwood trees by providing an alternative source to the illegal market by offering a sustainable source for sandalwood. Today, the company manages a 2,100-hectare plantation in Australia which uses technology and advanced horticultural techniques to improve the survival rates of its crop to create a sustainable forestry environment.